Notion Magazine Features New Lyves Single ‘How Would It Feel’

Just over two years since her last single, London-based artist, songwriter and producer LYVES returns with her excellent new progressive alternative R&B offering titled ‘HOW WOULD IT FEEL’, as featured by Notion Magazine, to usher in a brand new era of music for the Italian Australian native.

Written and produced by Lyves and her long-time collaborator Nathanael Williams (Yussef Dayes, Yasmin Lacey, The Colours That Rise), ‘How Would It Feel’ is the precursor to her long-awaited sophomore EP Change, co-produced by Mercury Prize nominated songwriter, musician, and producer Dave Okumu (Adele, Arlo Parks, Jessie Ware, Amy Winehouse).

‘How Would It Feel’ is an alternative R&B masterclass from Lyves, with elements of 70s soul, UK jazz music and 2000’s R&B sprinkled throughout the record, that makes for an enthralling and gripping listen from start to finish.

With additional contributions from musicians Tom Driesler (bass) and Lluís Domènech Plana (flute), the song also features a glorious interlude written with pianist Samuel Crowe (Lianne La Havas, Jordan Rakei, The Cinematic Orchestra), which Lyves describes as a portal into her upcoming EP Change, and an introduction into her new musical universe that she has been creating over the past two years.

Speaking about the inspiration for ‘How Would It Feel’, Lyves says, “Lyrically, it feels like a letter to myself from the subconscious – I very rarely plan what I’m writing about before I improvise or put pen to paper. It feels like a stream of consciousness, where I allow my intuition to take the lead.

Listening back today, I suppose it’s about loving someone but not wanting to acknowledge that you’re in it alone – you can sense the other person slowly slipping away and therefore you try harder, but the harder you try, the faster they eventually disappear. ‘How Would It Feel’ feels like one last deep-dive into hope – a daydream into what it would be like if things were to work out […] if we couldn’t lose”.

With over 50 million streams online and critical acclaim from global tastemakers including Rolling Stone, NME, Complex, Notion and Clash Magazine, Lyves is revered for her emotive lyrical themes, empowering voice, and making music that digs deep.

Having taken the past two years away from the limelight to hone her craft as a producer and songwriter even further, Lyves is excited to bring listeners into this new era of her music, which feels even more revealing, raw and free than previous works, underpinned by a fusion of genre influences, from jazz, Motown and soul to experimental electronica, folk and R&B, which has always been at the heart of what she does.

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MEDIA & PRESS: Please direct all inquiries to Ayo Adepoju: ayodele@wepluggoodmusic.com

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